Learn about the WW PersonalPoints Program, our most personalized weight-loss program ever | WW USA

Three WW members raise their wine glasses in the center of a dining table.

Our Most Personalized Weight-Loss Program Ever!

Learn how WW can help you live the life you love and lose the weight you want.

4 Ways the WW Program Helps You Succeed

1. PersonalPoints are tailored to you

No need to change your lifestyle—your unique Points® Budget and ZeroPoint™ foods list will be customized to the foods you love and can’t live without.

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Two WW members are cooking a sheet pan full of veggies and chicken.

2. Complex science = one simple number

We use groundbreaking nutritional research to guide you toward foods higher in healthy fats, fiber, and protein, and lower in added sugars and saturated fats. Just eat and track—how easy is that?

3. You’ll add Points—for the first time ever!

You can now add to your daily Points Budget by eating and tracking non-starchy vegetables, drinking more water, and carving out time for activity. Building healthy habits has never been more rewarding!

‎ ‎A plate full of tacos.

Air-Fried Baja Fish Tacos. Find this recipe and thousands more in the WW app!

‏‎4. A plan unique to your health needs

Living with diabetes? Your ZeroPoint foods list will include foods less likely to impact your blood sugar. We’ll show you how to enjoy fruit, whole grains, and dairy in a way that’s best for you.

All the Details on PersonalPoints

When you join WW, you’ll answer a series of questions via our PersonalPoints Engine, which builds your unique ZeroPoint foods list and PersonalPoints Budget to ensure you can eat what you love and still lose weight.

It’s Up to You How You Spend

Did you know that 300 calories from a brownie impacts your body differently than 300 calories from grilled chicken? Unlike other weight-loss programs, we look at calories and big-picture, complex nutrient data to create a food’s PersonalPoints value. It’s exactly why healthier eating feels easier—and actually fun—on WW.

‎‏‎ ‎Two plates showing chicken with sauce on top.

Cilantro-Marinated Chicken with Avocado & Corn Salad. Find this recipe and thousands more in the WW app!

When it comes to our Points algorithm, PersonalPoints are even more advanced than SmartPoints®. Now values go up with added sugars and saturated fats but also go down with fiber and unsaturated fats.


Foods That Have Higher Points
ZeroPoint or Low-Points Foods
Fatty meats
Lean meats (like chicken or turkey)
Sugary cerealsOatmeal
Potato chipsPretzels
Oat milk**Almond milk**


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It’s Up to You How You Grow Your Budget

For the first time ever, you can bump up your PersonalPoints Budget in three ways. Here’s how.

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Why You’ll Love PersonalPoints

  • There are no “can’t have” foods or weird restrictions. You can leave room for the foods you love and still lose weight.
  • You add more PersonalPoints by making healthier choices.
  • Every healthy choice adds up to lasting daily habits.

A WW member eats pasta in their kitchen.

Get The Facts—Straight From Our Experts!

“Is it okay to eat carbs?” “Do I have to track everything?”

In this video, WW’s scientists and Coaches share their answers—and more!—about our program.

Myths, Debunked!

WW Coach Jocelyn is here with the real deal about Points.

We get these a lot…

Your Top Questions, Answered!

PersonalPoints brings together three groundbreaking innovations—a personalized ZeroPoint foods list, a Points® algorithm that makes healthy choices simpler, and rewards for building healthy habits—to provide a truly personalized path to weight loss. And “personalized” isn’t just a buzzword—it’s scientifically proven that individualized approaches lead to greater weight loss than a one-size-fits-all approach!

Let us count the exciting ways! Our brand-new algorithm crunches even more nutritional data so you’re guided toward the healthiest choices. Foods higher in fiber and healthy fats—like avocados, almonds, and some whole grains—are now lower in Points than before. We’re also nudging you away from added sugars and unhealthy fats. Some foods may have gone up a bit in Points, but our science makes sure you still have plenty in your Budget for the foods you love.

We know change can be tricky when things are going great, but you now get an entirely individualized plan and ZeroPoint foods list based on the foods you love—and more personalization leads to more success. Join WW, then tell us which foods those are via our PersonalPoints Engine—they’ll most likely appear on your ZeroPoint foods list.

After you join, you’ll answer a few questions in our revolutionary PersonalPoints Engine—it factors in your answers with our weight-loss expertise, then custom-builds your Points Budget, ZeroPoint foods list, and activity target.

Anything you want—really! On WW, nothing is off-limits. Just track each food, stick to your Budget, eat ZeroPoint foods, and watch the weight come off.

We have thousands of meatless recipes (plus a plant-based cookbook!) that make a vegan or vegetarian lifestyle and weight loss totally possible—and delicious.

When it comes to nutrition, calories don’t tell the whole story. PersonalPoints factor in calories, added sugars, saturated fats, protein, fiber, and unsaturated fats to guide you toward a healthier pattern of eating so you can lose weight and feel good. To learn more about our proven science and research, visit the Science Center.

Start Living Life and Losing Weight with the #1 Doctor-Recommended Weight-Loss Program!†

†Based on a 2020 IQVIA survey of 14,000 doctors who recommend weight-loss programs to patients.