WW vs. The Competition: How WW Helps You Lose Weight | WW USA

New! PersonalPoints

WW vs. The Competition: How We Help You Lose Weight

No calorie counting. No restrictions. No good or bad foods. WW teaches you the how and the why behind weight loss with real tools and expert coaching.

Start Today with the #1 Doctor-Recommended Weight-Loss Program!†


†Based on a 2020 IQVIA survey of 14,000 doctors who recommend weight-loss programs to patients.


Loading...

How WW is different

WW is not restrictive and not a diet

  • There are no good or bad foods, no red or green lights. With WW, all food is on the menu—and we mean everything.

We don't count calories

  • So you don’t need to track every food. Our PersonalPointsTM system nudges you to make healthier food choices that you will actually want to eat.

You won’t be hungry

  • WW gives you a flexible PersonalPoints Budget that matches your life and preferences—not a small number of calories to eat that leaves you hungry and grumpy.

Not just psychology articles

  • We are here to teach—not preach. That’s why we go beyond the “why” of weight loss to the “how” with our science-backed behavior change techniques that teach you actionable tools to lose weight and build healthy habits that stick. Learn the how of weight loss with the WW app and get support from our expert Coaches who are here to support you and keep you focused on your goals.
A black woman with blue hair is laughing on a couch while petting a medium-sized black and brown dog. Superimposed to the right of the image is a mobile app screenshot of the WW MyDay screen with SmartPoints tracking.

KEY FEATURES

WW logo

Cost

With WW, you get more for your money. Standard monthly fees are:
$21.95 for Digital (app)**
$29.95 for Digital 360**
$44.95 for Unlimited Workshops + Digital**
Check out our current offer and save!

Efficacy

WW has over 55 years of expertise, weight loss research, and innovation, which has helped millions lose weight.
WW is the #1 most proven program, with over 100 published studies proving its efficacy. The program is developed by nutritional and behavior science experts. WW’s science board includes RDs, psychologists, and PHDs.


WW is the #1 Doctor-Recommended Weight-Loss Program†
U.S. News & World Report ranked WW the #1 Best Diet for Weight Loss for 11 years in a row (2011-2021). Learn More

What can you eat?


WW’s science-backed program gives you a personalized PersonalPointsTM Budget. A PersonalPoints value takes complex nutrition and distills it down to one easy-to-understand number to make choosing what to eat simpler. No food is off-limits.

For extra flexibility, you'll get a custom list of ZeroPoint™ foods—which can include chicken, avocado, whole-grain pasta, and more!—that you don't have to track or measure. This gives you freedom in what you eat, so you’re never missing out.

App Features

● Food tracking with barcode scanner, restaurant finder, recipe builder, meal planner, and huge database for easy tracking
● 10,500+ delicious recipes
● In-app workouts from Obé Fitness, plus track activity in the app by integrating your device
● 24/7 Live Coaching
● Digital 360 members can tune in to daily CoachLIVEs and a full schedule of on-demand events, videos, and podcasts.
● Connect, WW’s exclusive members-only social network, where you can find inspiration—and get real-time advice.
● “What’s In Your Fridge” tool suggests recipes based on what you have.
● Action Plans to motivate you towards weekly goals.
● Progress Reports show your weight-loss journey alongside your wins for fitness, mindset, and sleep.
● 5-Minute Coaching.
● Sleep tools like bedtime reminders, sleep tracking, and other features to help you de-stress.
● Mindset tools including meditations.
● WellnessWins rewards program.

Hurry, offer ends soon!

50% off with $0 down

With select plan purchase.
Most Popular
Digital
Digital
Eat well, move more, and lose the weight you want with a personalized action plan, progress reports, easy-to-use tracking tools, and 24/7 Coach chat—all in our award-winning app.

Loading...
Digital 360
Digital 360
Everything you’d get with Digital, plus extra support from expert Coaches and exclusive access to live and on-demand wellness experiences, such as cooking demos, nutrition classes, fun workouts, and inspirational podcasts featuring celebrity guests.

Loading...
Unlimited Workshops
Unlimited Workshops + Digital
Get in-person and virtual weight-loss support from your WW Coach and other members—when and how you want it! Choose from thousands of sessions morning to night, 7 days a week. Plus Digital.

Loading...
Most Popular
Digital
Digital
Eat well, move more, and lose the weight you want with a personalized action plan, progress reports, easy-to-use tracking tools, and 24/7 Coach chat—all in our award-winning app.

Loading...
Digital 360
Digital 360
Everything you’d get with Digital, plus extra support from expert Coaches and exclusive access to live and on-demand wellness experiences, such as cooking demos, nutrition classes, fun workouts, and inspirational podcasts featuring celebrity guests.

Loading...
Unlimited Workshops
Unlimited Workshops + Digital
Get in-person and virtual weight-loss support from your WW Coach and other members—when and how you want it! Choose from thousands of sessions morning to night, 7 days a week. Plus Digital.

Loading...

U.S. News & World Report ranked WW the #1 Best Diet for Weight Loss for 11 years in a row (2011-2021). Learn more

Voted most trusted Weight Loss Program by American Shoppers based on the 2021 BrandSpark® American Trust Study.

WW is the #1 Doctor-Recommended Weight-Loss Program†
†Based on a 2020 IQVIA survey of 14,000 doctors who recommend weight-loss programs to patients.

U.S. News & World Report ranked WW the #1 Best Diet for Weight Loss for 11 years in a row (2011-2021).

WW is the Most Trusted Weight Loss Program as part of the BrandSpark® Newsweek Most Trusted Awards.††

††Voted most trusted Weight Loss Program by American Shoppers based on the 2021 BrandSpark® American Trust Study.

WW is the most proven weight-loss program ever with over 100 published studies, including 25+ gold standard randomized trials that demonstrate the effectiveness of WW for both weight loss and wellness outcomes.

**This price represents standard pricing. WW may run promotional offers that can lower costs. The price of Noom may also vary.