Tiffany Bullard, PhD
What she does at WW
Tiffany helps oversee the internal and external research conducted at WW, and serves as an expert on all things science-related in the weight management and well-being space. As a manager of clinical research, she reviews and creates content to inform program material and internal communications regarding science and behavior change. Tiffany works to ensure that WW continues to be at the forefront of providing programs and products to its members that are backed by science.
Prior to joining WW, Tiffany completed her doctoral studies at the University of Illinois at Urbana-Champaign. There, she studied kinesiology with a focus on exercise psychology. During her doctoral studies, she managed clinical trials aimed to enhance cognitive function, self-efficacy, and physical activity engagement. Tiffany’s expertise is in the design of technology-delivered health behavior interventions to promote psychological, cognitive, and physical well-being.
What brought her to WW
Having a background in the use of technology to promote health behavior change, Tiffany was excited to learn about WW’s digital platform that provides an all-encompassing program for improving overall wellness. She loves that science guides every aspect of the WW program and appreciates what a major impact the company has on health—helping over 4 million members become successful in their wellness goals.
Most exciting part of the job
For Tiffany, it’s all about collaboration. Co-creating across teams allows her to learn from passionate, experienced colleagues and utilize her own area of expertise to provide new insights and ideas for the various pillars at WW.
Get to know Tiffany:
- In her free time: You can find her trying new fitness classes at the gym or spending time outdoors.
- You might be surprised to learn: Tiffany loves animals and has worked as a dog walker and dog sitter. She’s looking forward to the day (hopefully sometime soon!) when she can adopt a dog of her own.
- Go-to restaurant order: Recently, she’s been trying to mimic some of her restaurant favorites at home. So far, the winners are homemade pad thai and caprese flatbreads! A self-proclaimed foodie, Tiffany also loves learning about different cuisines. Whether that’s by exploring local restaurants with friends, trying a new recipe, or watching food documentaries on Netflix—her favorite is Ugly Delicious, which combines cooking, travel, and food history.