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Blue Cross Blue Shield of Michigan | WW USA

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Ready for weight loss to feel easier?


Blue Cross Blue Shield of Michigan has partnered with WeightWatchers to help you reach your weight-loss and wellness goals. With WeightWatchers’ most personalized program and award-winning app, you can lose weight, eat healthier, move more and develop a more positive mindset.

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Join now and get over 15% off the retail price!

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Blue Cross Blue Shield of Michigan brings employees discounted prices on WeightWatchers membership plans for as low as $19.50* per month.

Let’s Get Started
People following the WeightWatchers program can expect to lose 1 to 2 pounds per week.
for weight loss to work, it has to work for you
We help you overcome obstacles that get in the way of weight loss. Choose the membership plan that works best for you.

Living with diabetes? WW’s Diabetes-Tailored Plan developed by nutrition and behavioral experts and backed by a multi-center clinical trial, is designed to help you lose weight and lower your blood sugar—and discover a supportive community in the process.
Core
Core
$19.50 per month*
Originally $22.95 per month
Eat well, move more, and lose the weight you want! Get an individualized nutrition plan, plus easy-to-use trackers, 24/7 live coach chat, and more—all in our award-winning app.
Premium
Premium
$38.22 per month*
Originally $44.95 per month
Get in-person and virtual weight-loss support from your WeightWatchers Coach and other members—when and how you want it! Choose from thousands of sessions morning to night, 7 days a week. Plus Core.

Research shows that Workshop members lose 2X more weight than those who do it on their own.ᶿ
Core
Core
$19.50 per month*
Originally $22.95 per month
Eat well, move more, and lose the weight you want! Get an individualized nutrition plan, plus easy-to-use trackers, 24/7 live coach chat, and more—all in our award-winning app.
Premium
Premium
$38.22 per month*
Originally $44.95 per month
Get in-person and virtual weight-loss support from your WeightWatchers Coach and other members—when and how you want it! Choose from thousands of sessions morning to night, 7 days a week. Plus Core.

Research shows that Workshop members lose 2X more weight than those who do it on their own.ᶿ
Join now

how it works

(Hint: You’ll eat what you love)

We use a system no one else does, so you’ll lose weight—not your favorite foods.

WW member Monika P. dines on a noodle dish, which is 6 Points for her. A graphic depicts the inputs, such as protein and added sugar, that determine a Point value.
WW member Monika P. dines on a noodle dish, which is 6 Points for her. A graphic depicts the inputs, such as protein and added sugar, that determine a Point value.

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meet the Point

The Points® system takes a food’s specific nutritional info and turns it into a single number.

WW Member Derly O. is shown with a daily budget of 22 Points. Also shown is a question from the WW app reading “What’s your focus?” “Lose weight” is selected.
WW Member Derly O. is shown with a daily budget of 22 Points. Also shown is a question from the WW app reading “What’s your focus?” “Lose weight” is selected.

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get your plan

After you join, answer some quick questions in our app. You'll immediately get a nutrition plan and Points to ‘spend’ each day.

Air-fried baja tacos are 7 Points. The list of ingredients includes avocado at 2 Points and cod fish at 0 Points.
Air-fried baja tacos are 7 Points. The list of ingredients includes avocado at 2 Points and cod fish at 0 Points.

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make healthier choices

Points guide you to eat more nutritious foods and help you find portion sizes that are right for you.

WW members Adam Y. and Nikki M. look at a mobile phone that Nikki is using. Also shown is a chat with a coach in the WW app.
WW members Adam Y. and Nikki M. look at a mobile phone that Nikki is using. Also shown is a chat with a coach in the WW app.

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find your community

Meet members face-to-face or virtually at Workshops, and tap into our exclusive social network, 24/7. Share tips, recipes, and solutions for common challenges.

frequently asked questions

All Blue Cross Blue Shield of Michigan Members are eligible to participate in WeightWatchers.

Not eligible for WeightWatchers through your employer? Visit WeightWatchers.com.

Blue Cross Blue Shield of Michigan associates can sign up for as low as $19.50 a month—that’s over 15% off the retail price!

If you are already a WeightWatchers member, please call 1-866-204-2885 so we can help you transition your account.

WeightWatchers is the #1 doctor-recommended weight-loss program†. Additionally, our diabetes-tailored plan is based on guidelines from the American Diabetes Association and the International Diabetes Federation.

† Based on a 2020 IQVIA survey of 14,000 doctors who recommend weight-loss programs to patients.

We help you lose weight and build healthy habits, one small step at a time. Fad weight-loss diets can be restrictive, and rarely work long term. We have more than 140 publications that show WeightWatchers’ efficacy to help members lose weight and keep it off, and we’ve been ranked the #1 Best Diet for Weight Loss by U.S. News & World Report for 13 years in a row.††

†† U.S. News & World Report ranked WeightWatchers the #1 Best Diet for Weight Loss for 13 years in a row (2011–2023).

What you eat is up to you—and we’ll show you how to enjoy your favorite foods in a way that gets you to your goals. With WeightWatchers, there are no “good” or “bad” foods—just nutritious and less nutritious ones.

We make it as easy as possible. You’ll get a Points® Budget to “spend” however you want. You’ll track your meals, drinks, and snacks in the WeightWatchers app and enjoy as many ZeroPoint™ foods as you'd like. Activity can also boost your weight loss (vs. only focusing on food)ᶿᶿ, and every member has access to free, fun, all-level workouts.

ᶿᶿ Johns DJ, Hartmann-Boyce J, Jebb SA, Aveyard P; Behavioural Weight Management Review Group. Diet or exercise interventions vs combined behavioral weight management programs: a systematic review and meta-analysis of direct comparisons. J Acad Nutr Diet. 2014;114(10):1557–1568. doi:10.1016/j.jand.2014.07.005

Our Workshops (or Meetings, back in the day) are coach-led group sessions held in a Studio location or online. You don’t need to go, but the extra support can ramp up your results: Workshop members lose two times more weight than those who DIY.ᶿ Workshops offer unlimited accountability, and give you a sense of belonging alongside coaches and members who really get it.

ᶿTate DF, Lutes LD, Bryant M et al. Efficacy of a Commercial Weight Management Program: A Randomized Multi-Country Controlled Trial. JAMA Network Open. Accepted. June 2022.

We know living with diabetes is challenging. Our diabetes-tailored plan for weight loss helps you lower blood sugar^^, lose weight, and stress less**. Plus, we’ve added a new in-app blood sugar tracker.

^^Based on a 6-month multicenter trial. Apolzan JW, et al. A Scalable, Virtual Weight Management Program Tailored for Adults (n=136) with Type 2 Diabetes: Effects on Glycemic Control. Presented at American Diabetes Association’s 82nd Scientific Sessions. 2022.

**Based on a 6-month multicenter study demonstrating significant reductions in diabetes-related distress. Apolzan JW, et al. A Scalable, Virtual Weight Management Program Tailored for Adults with Type 2 Diabetes: Effects on Glycemic Control. Presented at American Diabetes Association’s 82nd Scientific Sessions. 2022.

Our current weight-loss program uses advanced nutrition and behavioral science for our most personalized plans yet, and factors in more nutritional data, like added sugars, fiber, and unsaturated fats, to guide you toward the healthiest foods. It also gets to know who you really are, to build a nutrition plan that makes weight loss livable and easier. Plus, we’ve added hundreds of ZeroPoint foods you never have to measure or track.

Start Today with the #1 Doctor-Recommended Weight-Loss Program!†

†Based on a 2020 IQVIA survey of 14,000 doctors who recommend weight-loss programs to patients
Join now

WeightWatchers is the #1 Doctor-Recommended Weight-Loss Program.†
†Based on a 2020 IQVIA survey of 14,000 doctors who recommend weight-loss programs to patients.

U.S. News & World Report ranked WeightWatchers the #1 Best Diet for Weight Loss for 13 years in a row (2011–2023).

WeightWatchers is the Most Trusted Weight Loss Program as part of the BrandSpark® Newsweek Most Trusted Awards.††

††Voted Most Trusted Weight Loss Program by American Shoppers based on the 2022 BrandSpark® American Trust Study.

‡WeightWatchers is the most proven weight-loss program ever with over 100 published studies, including 25-plus gold-standard randomized trials that demonstrate the effectiveness of WeightWatchers for both weight-loss and wellness outcomes.

WeightWatchers members lose 2x more weight than doing it on their own.ᶿ

ᶿDF Tate et al., 12-month randomized multi-country trial comparing weight loss between the WeightWatchers program to a do-it-yourself approach where resource guides were provided. Under review. Funded by WeightWatchers International, Inc. Results may vary.

*“Savings” price reflects the membership plan price for an employee. Monthly payment is required in advance. You will be automatically charged each month in accordance with company pricing until you cancel or your employment with your company terminates.