Weight loss & diet

20 awesome perks included with our 12-week weight loss plan

You can expect to lose 1-2lb a week on this 12-week weight loss plan, which could add up to over a stone! Results may vary from person to person.

From 26th July 2020, WW (Weight Watchers reimagined) is launching a special offer on a 12-week weight loss plan, in partnership with Public Health England (PHE).

Since the COVID-19 crisis struck earlier this year, we've been prompted to think more seriously about our health, including our weight. People living with obesity are twice as likely to be hospitalised with COVID-191 and COVID-19 patients with obesity are more likely to be admitted to intensive care, require advanced treatment and potentially have poorer outcomes, including mortality.2

That's because extra weight causes pressure to build up around our vital organs, making it more difficult for the lungs to get oxygen around the body. This can make it harder to fight conditions like cancer, heart disease and COVID-19.

With nearly two thirds (63%) of adults in the UK either overweight or living with obesity3, let's use this unique moment in time to get our health back on track.

By reducing your weight so it falls within the healthy range, you can reduce your risk of being critically ill with COVID-19. Ideally, your BMI should be between 18.5 and 25. Check your BMI.

With our safe and sustainable 12-week weight loss plan, you can set a goal, see progress and feel a real difference in just three months. 

Get your first 4 weeks FREE on our 12-week weight loss plan

Over the course of the 12 weeks, you'll learn how to build healthy habits that last, make healthier food choices and can expect to lose 1-2lb a week*. The best part? You can do it all online, and from the comfort and safety of home.

The 4.8* rated WW app includes a suite of fantastic tools to help you reach your weight loss and wellness goals, including easy-to-use trackers, recipe inspiration and a huge selection of workouts to choose from.

Once you've signed up and you're all set up on your customised food plan, here's what you'll have at your fingertips in the WW app: 

1. Easy tracking with food barcode scanning

Tracking your food is quick and easy with the WW app, whether you do it manually, scan packaged foods using the built-in barcode scanner or voice track with Siri. If you're an iOS user, try asking Siri to track your breakfast or tell you how many SmartPoints you have left. Over time, Siri will learn your habits and help recommend shortcuts to keep you on track!

2. Join the Blue Dot Challenge

The Blue Dot Challenge is a way to challenge yourself to stay within the Healthy Eating Zone (also known as the Tracking Zone) each day. Every day that you track and stay within the Healthy Eating Zone, you’ll earn a blue dot on the My Day screen in your WW app. See how many you can get in a row!

3. See your journey

Check your progress and give yourself a high five! Each week, you'll also get the chance to reflect on your focus and feelings. Note habits that you're keeping, challenges that you met, moments that made you proud, and your future goals. You're so much more than a number! 

4. Get science-backed Weekly Techniques

Every week, our WW Coaches share a science-backed weekly technique to help you reach your goals. Find this in your app, or in your weekly newsletter - or, go to a Virtual Workshop.

5. Chat with an expert WW Coach

Have a question? Need advice? You can chat with a real WW Coach 24/7 in the app, who’s ready to answer any question you may have. (Yep, even at 3am when you’re standing in front of your fridge!)

6. Get recognition for milestones

Lost 5lbs? Reached an activity goal? You’ve earned some well-deserved recognition. We’ll send you messages when you accomplish milestones on your journey.

7. Get weekly recipe suggestions

Find a treasure trove of delicious recipe suggestions, updated weekly, on your WW app homescreen. Browse ideas like the No Cook, Meals For One, and Quick & Easy. Basically, all the things you want to eat live there.

8. Create recipes

Have a meal you eat regularly? The WW app has a Create Recipe feature that lets you save and quickly track it any time (no more typing in each ingredient separately.) Have a certain food you eat all the time? Tap the star beside its name and the app will mark it as a Favourite for easy tracking.)

9. Find foods based on your dietary preference

Tap the video above to see how easy it is!

You can sort by:

  • SmartPoints value (high to low, low to high)
  • Search by ingredient, recipe name, or restaurant
  • Or filter by dietary preference (vegetarian or gluten-free)

10. Search by restaurant

Whether you're getting a takeaway or eating at a restaurant, it's super simple to find and track your favourite dishes. Just scroll down to Explore and tap 'Restaurants' to search by name or SmartPoints value. 

11. Earn rewards for building healthy habits

We believe in celebrating your healthy habits, which is why you earn ‘Wins’ every time you track your food, weight or activity. Over time, these Wins add up to fabulous free rewards, which we deliver right to your door! We’ve teamed up with some great brands to bring you a range of exciting rewards including day spa passes, premium subscriptions and free shipping from the WW Shop.

12. Find like-minded members in Connect

Connect, our members-only community in the WW app, is a huge source of inspiration and support. These are your people - come meet them!

13. Virtual Workshops

If you're a Workshop + Digital member, you get exclusive and unlimited access to our popular Virtual Workshops that run morning, noon and night! Connect with a WW Coach and fellow members, and learn a new weekly technique to support you on your journey. We're also running socially distanced Express Workshops in selected locations as lockdown restrictions begin to ease.

14. Live experiences in the app

From cookalongs to city tours in some of Europe’s hottest destinations, we’ve introduced new virtual experiences in the WW app to keep you busy and on track during lockdown and beyond. Play the video for a sneak peek of our virtual tour around Venice with local tour guide Luca!

15. Master the WW app with our Virtual Academy

Want a refresher, to learn the basics, or discover perks you might not know about? Come to a Virtual Academy session and let’s navigate the app, together!

16. Meditate with Headspace

Our partnership with Headspace brings mini moments of mindfulness to your wellness journey. Try exclusive (and free!) meditations specially curated for WW members. We've also introduced live guided meditations in the app, so next time you're feeling stressed or overwhelmed, take a moment to pause with with relaxing meditations which are easy to slot into your day.

17. Track your sleep

Getting enough zzz's is crucial to your wellbeing, and can even help with weight loss too. Along with food, weight, activity and water, you can now track your sleep in the WW app. Already tracking your sleep using another device? Sync it with the WW app for passive sleep tracking.

18. Fun workouts in the WW app

From on-demand workout videos to live workouts, there's plenty of fitness content at your fingertips in the WW app. Workouts range in duration and intensity, so you can always find one that suits you. All workouts are equipment free and can be done at home. Whichever workout you choose, get ready to break a sweat with top fitness instructors!

19. Sync your activity device to the WW app

Go smash your weekly FitPoints® goal. Just sync your favourite fitness device to the app and it’ll automatically track your FitPoints. Result!

20. Water tracking

Because staying hydrated is so important for your overall wellbeing (and can even support your weight loss goals), you can now track your water intake in the WW app. Simply tap the “+” icon in the water row that appears on your home screen. You'll see a water animation to indicate the amount that has been tracked.

*New WW members can expect to lose 1-2lbs per week. Results may vary from person to person.


1. “Lifestyle risk factors, inflammatory mechanisms, and COVID-19 hospitalization: A community-based cohort study of 387,109 adults in UK”.  Authors: Mark Hamer, Mika Kivimäki, Catharine R. Gale, and G. David Batty.

2. Rapid review of COVID-19 and obesity advice to SOS

3. Health Survey for England 2018