WW - Everyone's doing it | WW Canada

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WW - Everyone's Doing It!

No calorie counting. No restrictions. No good or bad foods. WW teaches you the how and the why behind weight loss with real tools and expert coaching.

You don’t need to do it alone.

WW is here to help with a roadmap to weight loss through our science-backed behaviour change techniques. We use modern nutritional science and our award-winning app to help nudge you towards a healthier eating pattern and sustainable weight loss. Our expert coaching provides you with the customized level of support you need to help you stay focused on and reach your goals.

How WW is Different

WW is not restrictive and not a diet

  • There are no good or bad foods, no red or green lights. With WW all food is on the menu - and we mean everything.

We don't count calories

  • So you don’t need to track every food. Our SmartPoints system nudges you to make healthier food choices that you will actually want to eat.

You won’t be hungry

  • WW gives you a flexible food budget that matches your life and preferences - not a small number of calories to eat that leaves you hungry and grumpy.

Not just psychology articles

  • We are here to teach - not preach. That’s why we go beyond the “why” of weight loss to the “how” with our science-backed behaviour change techniques that teach you actionable tools to lose weight and build healthy habits that stick. Learn the how of weight loss with the WW app and get support from our expert coaches who are here to support you and keep you focused on your goals.
A black woman with blue hair is laughing on a couch while petting a medium-sized black and brown dog. Superimposed to the right of the image is a mobile app screenshot of the WW MyDay screen with SmartPoints tracking.

Do I Have to Attend Workshops or Meetings?

Nope! but you can if you want to! There are three ways to join WW:
Digital
Follow the program with our award-winning app. This self-guided approach to weight loss gives you access to all our great food, fitness, mindset, and sleep tools, plus community support from our members only platform, Connect.
NEW! Digital 360
Everything you get with Digital plus next level support from our inspiring coaches and access to live and on-demand content, like CoachLIVES (20 min webinar-style session with our coaches), podcasts, celebrity guided walks, and more.
Unlimited Workshop + Digital
Face-to-face connection with your Workshop coach and community. Supportive accountability whenever you need it, plus access to our app to help track your progress.
Digital
Follow the program with our award-winning app. This self-guided approach to weight loss gives you access to all our great food, fitness, mindset, and sleep tools, plus community support from our members only platform, Connect.
NEW! Digital 360
Everything you get with Digital plus next level support from our inspiring coaches and access to live and on-demand content, like CoachLIVES (20 min webinar-style session with our coaches), podcasts, celebrity guided walks, and more.
Unlimited Workshop + Digital
Face-to-face connection with your Workshop coach and community. Supportive accountability whenever you need it, plus access to our app to help track your progress.

The Science Behind SmartPoints

Not all calories are created equally, that’s why our science-backed, rooted-in-research SmartPoints system takes the nutritional info of a food and boils it down to one number: the SmartPoints value. Lower SmartPoint foods fit more easily in your daily and weekly budget.

  • Calories establish the baseline
  • Protein lowers the SmartPoints
  • Sugar and saturated fat increase the SmartPoints

A closeup shot of a mobile phone screen displaying a WW recipe with 6 SmartPoints

The WW Approach

ZeroPoint™ foods

  • Are exactly what they sound like—foods that have zero SmartPoints value and are healthy, nutritious go-tos. Turn to these nutritional powerhouses to keep you satisfied and on track.

We are not one size fits all

  • From your list of ZeroPoints foods to your personalized SmartPoints budget we will set you up with a plan that fits your goals and your life.

Personalized. Simple. Holistic

  • Take our personal assessment to get a full picture of your wellness going beyond weight. The myWW+ program supports the food, fitness, mindset, and sleep aspects of your journey, because we know that what is on your mind is just as important as what is on your plate.

No need to find (and pay for) a separate fitness app

  • Our WW app has hundreds of video and audio workouts for all fitness levels, right at your fingertips from Obe, FitOn, and Aaptiv - free with your WW membership.

More than just chatting with coaches

  • We have real life coaches (they are WW members too!) who are here to support you, and keep you focused on your goals.
A man sits cross-legged on a yoga mat. His eyes are closed and his arms are raised above his head with his fingers interlaced in a yoga pose. Superimposed to the right is a mobile app screenshot of the Aaptive content page with various fitness program options.

We Have a Mission and We Have Legacy

  • We inspire healthy habits for real life. For people, families, communities, the world - for everyone.
  • We have been leaders in weight loss for almost 60 years with a panel of experts guiding our ever evolving science-backed program.
  • We've been ranked as the #1 Best Diet for Weight Loss for 11 years in a row.
  • We are the #1 doctor-recommended weight-loss program*
*Based on a 2020 IQVIA survey of 14,000 doctors
A black man sits at a table with his laptop and a coffee.

A Truly Canadian Community

  • Your WW membership gives you access to the WW Canada app, where you can connect with Canadian coaches and get support from WW members from across the country.
  • Access Canadian-specific articles, content, and experiences like WW Presents (our speaker series) and CoachLIVES (20-minute webinars) with Canadian coaches.
  • Plus, use our uniquely Canadian food database to scan and track local products and foods.
A screenshot of the WW app displaying a member's daily SmartPoints.